The David Politis Company | Salt Lake City
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Salt Lake City Tag

17 May Seven Crisis Communications Rules for Public Apologies that Work

One week ago, long-time KUTV evening news anchor Shauna Lake was arrested in Salt Lake County for suspicion of Driving Under the Influence. This past Monday, Lake was formally charged with a DUI misdemeanor count in Murray Justice Court and issued two other misdemeanors related...

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17 May KUTV’s Shauna Lake Shows the Right Way to Make an Apology

One week ago, long-time KUTV evening news anchor, Shauna Lake, was arrested on suspicion of Driving Under the Influence (DUI). Today she issued an on-air apology, one of the best I have ever witnessed in my 30+ years as a communications professional. Here it is: [embed]https://www.facebook.com/2NewsShaunaLake/videos/1314640468584452/[/embed] For any...

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