[caption id="attachment_15634" align="alignleft" width="458"] Daniel Hudson Burnham, Architect & Urban Designer.[/caption] Who was Daniel Hudson Burnham? This is what Wikipedia says: “He was the Director of Works for the World’s Columbian Exposition in Chicago. He took a leading role in the creation of master plans for the development...
[caption id="attachment_15630" align="alignleft" width="502"] Watch out for the quiet ones; they may be the ones to torpedo your business.[/caption] Count on Gary Vaynerchuk (aka @GaryVee) to understand the fact that unhappy customers have a much BIGGER impact on companies and brands than happy customers do. The takeaway...
During a Press Conference or Press Briefing, anything is possible. This means that the individual conducting the event as the primary speaker needs to be prepared for the zinger question. Which is what makes the video below so painful to watch. [embed]https://www.youtube.com/watch?v=EzJUYfwKegA[/embed] In case you didn’t take the time...
[caption id="attachment_15624" align="aligncenter" width="626"] Leon Leonwood Bean (L.L. Bean) really knew his stuff. Kudos![/caption] I have been an L.L. Bean fan for a long time, especially their awesome Oxford Cloth button-down shirts for men. Now I have another reason to like this company — its founder: Leon...
The same can also be said for bad companies and bad people. If a PR pro is doing a great job, the bad WILL be brought to light. And light clearly obliterates darkness. ...
On the surface, putting a GoPro video camera inside a dishwasher seems like a stretch from a marketing standpoint. And yet, embedded below you’ll find that very video for your viewing pleasure. Why? Because that Dishwasher Video Changed my Viewpoint on Marketing . . . forever. [embed]https://www.youtube.com/watch?v=gjcyUjXwH_4[/embed] The...
[caption id="" align="alignleft" width="600"] Norwalk, CT Babe Ruth player hits pop fly July 11, 2013 (Credit Christian[/caption] Abraham, Stamford Advocate) I love baseball. Always have, always will. Sure, I love watching (and playing) other sports: football, volleyball, basketball, even soccer (especially after the 2014 World Cup). But for me,...
Some people say David Ogilvy was the best ad man ever. I’m not sure if that statement is true or not, but clearly he was very, very good. And as a result, he knew just a bit about the world of advertising. Do you Agree or Disagree...
The Betty Factor? [caption id="attachment_15566" align="alignright" width="233"] (Betty Mann, circa 1955)[/caption] For more than 20 years I have defined “The Betty Factor” as any marketing communications message, tactic or campaign that is easily understood by an average consumer, such as Betty Mann, my former mother-in-law who passed away in December 2009...